The monetary bag is only getting bigger with each day for Michael B. Jordan. After landing all the promotional contracts imaginable, including nice little side-hustle as the face of luxury brand Coach, Michael B. Jordan is prepared to re-enter the biz from the production end. According to Variety, Jordan's production company Outlier Society was subsumed by Warner Bros. Pictures Group, giving way to his first-ever "first look production deal."
What that means in context is that Jordan know has publishing rights to all content that passes through his Outlier Society, including the acting roles he is assigned through the Warner Bros. parent company.
"Michael has become a leading voice in a new generation of talent and is creating real change in the industry,” said Toby Emmerich, the chairman of the Warner Bros. group overseeing the signing. "His talent is undeniable, and beyond that, his commitment and conviction around representation and inclusion are inspiring — he truly walks the walk. We’re extremely proud to be in business with him and excited about a number of projects on the horizon."
While Jordan worked consistently as an actor throughout his late teens, it wasn't until standout performance as Oscar Grant in Ryan Coogler's "Fruitvale Station," that Michael B. Jordan's star was born. With his "first look deal" signed and delivered, there is little doubt as to how bright his star is bound to shine, in all kinds of ventures, in and around his filmic exploits.