DJ Khaled's upcoming album, the undoubtedly grandiose Father Of Asahd, is due to arrive in but a little over a week. And while we have yet to hear a peep regarding any actual music, perhaps the element of surprise will work in the mogul's favor. After all, he's certainly managing to keep the album's name on everyone's mind without even sampling a single track. In true Khaled fashion, it's all about the building the brand. After promising to keep a consistent flow of new Father Of Asahd merch coming in the lead-up period, Khaled has officially unveiled a new collaboration with Mitchell & Ness.
Khaled took to Instagram to showcase the tropical design, which features a pair of friendly island birds congregating around the album's title. Should you be eager to declare your loyalty to Asahd and all he represents, be sure to cop accordingly. Those who buy Khaled's merch will also be treated to a copy of his upcoming album, which looks to feature Cardi B, 21 Savage, Meek Mill, and many more.
Have you any interest in buying Father Of Asahd merchandise? Keep an eye out for those new designs as they surface. Khaled is most definitely a man of his word.
