Jordan Apex Utility "Bred" Official Images

BYAlexander Cole4.2K Views
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Image via Nike
This new silhouette from Jordan Brand is wild.

Jordan Brand has already set up and teased a whole bunch of releases for 2019 that will be sure to impress OG Jordan heads. Classic silhouettes and colorways will be making their way back to the shelves, all while Jordan Brand seeks to create new models that will become staples of their line. In doing so, Jordan Brand is creating a brand new silhouette called the Jordan Apex Utility which looks like a basketball shoe made straight for the moon. These chunky kicks are truly a sight to behold.

The interesting thing about these is the fact that the chunky midsole is made out of Nike's new React technology which will make these incredibly comfortable on foot.

Jordan Apex Utility "Bred" Official Images
Image via Nike

As for the upper, it is completely covered in a translucent sheath, where underneath you can see hints of black and red. Further up the shoe, the cuff is reminiscent of the Flyknit Jordan 1 and has some pretty impressive detailing. If you're a looking for a sneaker that blends a moon boot, the Jordan 1, and a React sneaker, the Jordan Apex Utility is the model for you.

According to Sneaker News, there is no release date or price set just yet, but stay tuned for further details on these kicks.


About The Author
Alexander Cole is the current editor-in-chief of HotNewHipHop. He started at HotNewHipHop back in 2018 where he began as a Sports and Sneakers writer. It was here where he began to hone his craft, putting his journalism degree from Concordia University in Montreal, Quebec, to good use. Since that time, he has documented some of the biggest stories in the hip-hop world. From the Kendrick Lamar and Drake beef to the disturbing allegations against Diddy, Alex has helped HotNewHipHop navigate large-scale stories as they happen. In 2021, he went to the Bahamas for the Big 3's Championship Game. It was here where he got to interview legendary figures like Ice Cube, Clyde Drexler, and Stephen Jackson. He has also interviewed other superstar athletes such as Antonio Brown, Damian Lillard, and Paul Pierce. This is in addition to conversations with social media provocateurs like Jake Paul, and younger respected artists like Kaycyy, Lil Tecca, and Jeleel!
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