Coming on the heels of Selena Gomez's first signature sneaker, the Puma Phenom Lux, comes a brand new training silhouette endorsed by Selena dubbed "DEFY."
According to the Puma press release: As the ultimate inspiration for daring women, Selena Gomez is the muse behind DEFY. She bravely opposes conventions and carves her own lane without apologizing. DEFY is a new and revolutionary training shoe. Its platform sole, inspired by the resurgence of the chunky-shoe-trend, defies training standards and goes beyond style.
“To DEFY is to be brave” mentioned Selena Gomez. “It’s about pushing the envelope and not obeying any ‘expectations’ placed on you by society. PUMA has captured this feeling perfectly with their new DEFY training shoe. I remind myself daily the importance of defying the outside noise and being true to myself.”
The kicks are set to make their retail debut tomorrow, May 31st, in multiple colorways including white/black, black and white/white. The Puma Defy retails for $90 and can be purchased at puma.com and select Puma retailers.