O.T. Genasis is getting his feet wet in the realm of “mogulism” as he recently entered into a new partnership deal with the Fanstereo lifestyle brand.
O.T.’s new deal marks the official launch of Fanstereo’s newest celebrity capsule collection of wireless headphones, earphones and Bluetooth speakers. The merger also signals the beginning of a limited time offer in which the purchase of any products from the O.T. Genasis capsule collection will come with a complimentary code to download’s O.T.’s “Everybody Mad” single. The track got a considerable boost when Beyoncé decided to add it into her set at Coachella this year and is likely to continue to take off as yet another hit under O.T.’s belt.
“We decided to partner with O.T. Genasis to create his own collection of Fanstereo headphones and speakers because, much like our brand, we know him as a trailblazer and a music industry disrupter,” said Jay Leopardi, CEO of Fanstereo in a press release. “To date, we’ve only chosen to align with the best of the best and are proud to have O.T. Genasis onboard with our illustrious roster of musicians. That’s why ‘everybody’s mad,’ as we’re very selective with the artists we’ve chosen to partner with on our Capsule Collections.”
According to Fanstereo, all products are created with patented HPA (High Precision Audio), aluminum, stainless steel, hand-picked leathers and other quality materials.