Key! continues to quietly drop off bangers.
Back in May, the Atlanta-based emcee and Kenny Beats came together to deliver on their 777 album, an overlooked offering packed with nothing but sleepers. All the while, the duo continues to promote the magic made on the effort and now, we get a new visual from Key! for project standout “Boss.”
In the clip directed by Motion Picture Sh*t, Key lives up to the title as he flosses in designer while taking time on a bowl of pasta and sipping on Pellegrino and Acqua Panna, because one overpriced brand of Italian H2O just isn’t enough.
“Boss sh*t,” indeed.
In conjunction with the new drop, the duo also unleashed a deluxe iteration of 777 over the weekend, introducing new cuts featuring 6LACK, Skepta, Jay Critch, and Rico Nasty into the mix. Get into the “Boss” video up top and be sure to pay a visit to the revamped version of 777.