James Harden, Damian Lillard Introduce Adidas AlphaBounce Beyond

BYKyle Rooney5.0K Views
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Adidas AlphaBounce Beyond
Adidas debuts more colorways of the AlphaBounce Beyond.

Today, Adidas ambassadors James Harden and Damian Lillard, as well as others, helped introduce new colorways of the evolved AlphaBounce Beyond. Engineered for power, speed and conditioning, the AlphaBounce Beyond incorporates Adidas’ most innovative technologies and materials which combine to provide three key benefits for athletes: fit, feel and transition.

According to Adidas, the AlphaBounce Beyond features a new one-piece Forged mesh upper, a breathable engineered mesh upper with Forged zones, designed using Aramis technology and oriented to provide dynamic support and stability for linear and multi-directional movements. Enhanced feel is delivered through a stretched Bounce midsole and a high-performance, lightweight EVA midsole that has been purposely stretched to accommodate movement in any direction. This combines with an Extended Heel Support system that hugs the heel and midfoot for enhanced stability and a ‘locked-in’ feel upon first step-in, so athletes feel supported and stable as they influence the game.

Lastly, the Continental Rubber™ outsole provides the ultimate durability for athletes against wear and tear, in addition to superior traction on wet and dry surfaces. 

The AlphaBounce Beyond is available in two new colorways for men (Grey, Carbon, Solid Grey) and women (Ecru Tint, Ash Pearl) for $120 starting March 29 on adidas.com and April 5 in select retailers.


AlphaBounce Beyond

James Harden, Damian Lillard Introduce Adidas AlphaBounce Beyond
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<b>Sports &amp; Sneakers Writer</b> <!--BR--> New York born and raised. Long-suffering Knicks, Mets &amp; Jets fan who fell in love with sneakers when Allen Iverson laced up the 11s at Georgetown. Commissioner of one of the premier fantasy football leagues in the USA.
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