The game has kept an eye on Rich The Kid's protege Jay Critch, who has recently impressed with singles like "Thousand Ways" and "Ego." Now, Critch has came through with some lavish visuals for the latter, detailing the play-by-play of a night on the town. Approaching in style, Critch rides in the backseat with a few lady-friends, making sure to keep his diamonds within blinding distance. In fact, one may or may not mistake them for high beams; please drive carefully.
The rapper eventually finds his way to the club, where a plethora of eager fans enjoy his company. Keep an eye out for Rich The Kid, who appears to have dipped into the libations before Jay's arrival. Visually, the clip covers familiar hip-hop territory, yet Critch imbues new life into the proceedings, largely in part to his dynamic presence. What do ya'll think of "Ego?"