PETA Urges Drake To End OVO Partnership With Canada Goose In Open Letter

BYAron A.4.0K Views
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Peta continues to go after Drake over his connection with Canada Goose.

Over the past few years, there's been a rise in veganism int he hip hop community. Rapper's like Waka Flocka, YG and more have been open on giving up meat. Most recently, Drake revealed that he's also given up eating meat during his record breaking Fortnite Twitch stream. The rapper's had an interesting relationship with PETA in the past for his connection to Canada Goose. They recently applauded him for his meat-less diet choice but they're still persistently asking him to cut ties with Canada Goose.

In an open letter written by PETA's Ander Bernstein, they've asked Drake to end his partnership between OVO and Canada Goose. Drake's brand and the jacket company have collaborated on several occasions. The organization gave Drake daps for his new lifestyle and even sent him a little basket with vegan friendly food products but, they want him to take it a step further and end his partnership with Canada Goose.

"Since you've made the great, kind, and forward-thinking choice not to eat animals, please, please, please, take one more step: Stop wearing them, and end October's Very Own's partnership with cruel company Canada Goose immediately." They said. 

They continued to say that "Canada Goose touts a fake love for the environment yet kills ducks and geese for their down and uses painful steel traps to catch wild coyotes—who pray to make it back in one piece to their families but instead suffer and are killed in horrible ways so that their fur can go around someone's neck. This senseless violence for the sake of a jacket is definitely not part of God's Plan." 

It's unsure whether Drake will ultimately cut ties with Canada Goose because of his new diet but we'll see in the future.


About The Author
Aron A. is a features editor for HotNewHipHop. Beginning his tenure at HotNewHipHop in July 2017, he has comprehensively documented the biggest stories in the culture over the past few years. Throughout his time, Aron’s helped introduce a number of buzzing up-and-coming artists to our audience, identifying regional trends and highlighting hip-hop from across the globe. As a Canadian-based music journalist, he has also made a concerted effort to put spotlights on artists hailing from North of the border as part of Rise & Grind, the weekly interview series that he created and launched in 2021. Aron also broke a number of stories through his extensive interviews with beloved figures in the culture. These include industry vets (Quality Control co-founder Kevin "Coach K" Lee, Wayno Clark), definitive producers (DJ Paul, Hit-Boy, Zaytoven), cultural disruptors (Soulja Boy), lyrical heavyweights (Pusha T, Styles P, Danny Brown), cultural pioneers (Dapper Dan, Big Daddy Kane), and the next generation of stars (Lil Durk, Latto, Fivio Foreign, Denzel Curry). Aron also penned cover stories with the likes of Rick Ross, Central Cee, Moneybagg Yo, Vince Staples, and Bobby Shmurda.
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