Today, Roc Nation's Jay Park has come through with some visuals for "SOJU." The South Korean artist has enjoyed a long career on both the boy-band and solo tips; now, he's collaborating with one of the game's most prolific artists, 2 Chainz. The new clip finds both rappers enjoying the benefits of the titular beverage, with Chainz in particular seeming to take to its charms.
In an interview with The Fader, Park opens up about crafting the culturally charged video. "Hope everybody can appreciate the mixture of cultures and I hope y'all enjoy the SOJU MV," he says. 2 Chainz elaborated on his own experience, which ultimately proved an educational moment for the Rap Or Go To The League superstar. "It was a learning experience for me, got introduced to the world of Korean culture and so much more,” says Chainz, on the eve his new single is set to drop.