Three days before the scheduled release of his long-awaited album MC4, French Montana announced that the album would be delayed due to "sample clearance" issues. Target didn't get the memo.
One Target retailer put physical copies of MC4 out for sale on Friday morning. Twitter user Matt Albin spotted MC4 on the rack sandwiched inbetween Tory Lanez' I Told You and Rae Sremmurd's SremmLife 2. He recounted the encounter with the accidentally released album in a blog post:
"I went to a Target to purchase Tory Lanez' new album I Told You and sitting right next to the album was MC4," he wrote. "I went to the self-checkout and had to receive customer assistance. The employee that came to fix the issue knew the album was pushed back and didn’t allow me to purchase it. After the fact, I contacted another Target employee that I know and he revealed that it is possible to purchase the album despite the pushback. It just depends on the employee you are dealing with."